< E-merchants />
Do you have an e-commerce site that you want to optimize?
Whether with the goal of improving conversions or gaining visibility on Google (SEO), we have the expertise to support you.
Get a quote in 24 hoursImproving the performance of your online store will boost your visibility, but also your conversion rates!
In e-commerce, speed has a major impact!
Several dozen e-merchants have already trusted us to improve the loading times of their online stores, including a handful of pure players who are leaders in their B2B business segments (in fashion, but also sports goods and interior design).
When you want to sell products or services online, it is essential to offer a quality user experience. Without it, it is extremely difficult to turn visitors into leads, and leads into customers. This approach is all the more necessary as competition also improves, and the demands of internet users increase year by year.
We can read on the excellent WPO Stats, which compiles case studies on web performance, that half of mobile users the fastest convert 41% more (SportsShoes.com). Or that a significant improvement in the Speed Index can lead to a 94% increase in turnover (Rossignol.com). This motivates you to rely on an expert, doesn't it?
We master popular CMS & frameworks
4 ways to support e-merchants
Rely on our webperf expertise to evolve your store towards the best web standards.
Web performance audit
Do you want to know the weaknesses and shortcomings of your e-commerce site in terms of web performance? We will audit it and present you with dozens of operational recommendations to improve the speed of your strategic pages: homepage, listings, product pages, landing pages, cart, checkout…
Performance optimization
You don't have front-end development teams to implement our recommendations? We will take care of it for you and optimize the speed of your entire PrestaShop, Shopify, or WooCommerce store. This will significantly improve Core Web Vitals, especially the LCP, CLS, and INP metrics.
High-performance hosting
Your online store is regularly slowed down, penalizing the experience of your users and the management of your orders in the administration? Entrust us with the reins: with our high-level managed WordPress hosting, maintenance, and monitoring service, technology will never be a barrier to your growth again!
Technical support
Do your developers need to improve their skills in web performance issues? We offer to support them in guiding their technical choices, presenting tools suited to their problems, and prioritizing projects in the roadmap. All in a fun and educational way.
Our levers of action
Every second saved on your store's loading time translates into a measurable impact on your conversions. Here's how our experts concretely intervene to speed up your site and secure your revenue.
Product pages that convert from the first byte
A visitor who waits is a buyer who leaves. On an e-commerce site, loading performance directly impacts the conversion rate, average order value, and acquisition cost: a slow page increases Google Ads CPC while degrading the conversion rate. Our experts treat this trio as a single business issue.
We intervene on all the resources that slow down your pages (product images, recommendation scripts, marketing pixels, style sheets) by applying a proven methodology: lightening, sequencing, and modernizing formats. The result is an optimized LCP that benefits both natural referencing and the shopping experience.
Large catalogs and preserved performance
Stores with a high volume of SKUs are particularly exposed to progressive performance degradation: accumulation of scripts, overloaded DOM, multiple requests to third-party APIs. What automatic tools don't detect, our experts identify through manual analysis of the critical rendering path.
We act on the loading sequence of resources specific to your templates (product sheets, category pages, checkout funnel), so that each step of the customer journey displays without friction. Controlled Blocking Time also means an improved INP: clicks on "Add to Cart" respond instantly, without perceptible hiccups.
Smooth navigation from catalog to checkout
In an e-commerce journey, every micro-friction (visual shift on load, filter response delay, slow scrolling) erodes buyer confidence and increases the risk of abandonment. These instabilities are directly linked to how the browser calculates and repaints your page display.
Our experts intervene on the deep structure of your templates (DOM organization, event management, browser API utilization) to eliminate these frictions at the source. The gains achieved are stable over time and independent of your e-commerce platform updates.
Total availability during peak loads
Sales, Black Friday, promotional events: the times when your traffic explodes are precisely when you cannot afford a failure. A server that saturates means a soaring TTFB, pages that no longer display... and revenue that evaporates hour by hour. Our experts secure your infrastructure before the problem occurs.
We implement a static HTML cache sized to absorb load spikes, coupled with the optimization of your databases and the deployment of a high-performance object cache. The server configuration is finely tuned, and targeted Resource Hints ensure that your strategic pages load with priority, even under pressure.
These e-merchants relied on our web performance expertise
Have a question?
We have the answer!
Consult the FAQ for more details on our solutions.
We assist clients regardless of their CMS: Prestashop, Magento, Shopify, Salesforce Commerce Cloud, and WooCommerce (via WordPress). However, for platforms built with React and other JavaScript frameworks, we are unable to offer optimizations as the stack is too specific. In such cases, an audit is recommended, during which recommendations are passed on to the development teams.
It depends on the maturity of your development teams. If the tools and stack are perfectly mastered, an audit is fully justified. If not, we recommend relying on our experience for us to perform the identified optimizations on your online store ourselves.
